Most businesses and nonprofits maintain a presence on social media these days. While websites were initially used by big conglomerates, nowadays even small, local, and independent businesses have a
In a recent restaurant start-up that was seeking advice on its menu, the restaurant founders were seeking the expertise of well-known chefs for feedback on its menu. While the majority gave honest feedback on its dishes, there was one chef whose focus was not so much on the dishes, but the amount of dishes there were on the menu itself.
Are you the director or manager of a nonprofit organization (NPO)? Well, I appreciate the fact that you bring good to the world. But I also know that fundraising may turn a tough and challenging task for a NPO. That’s why I collected the following ten tips on how to raise funds to launch your philanthropic projects:
The phenomenon is well known: when you buy a new car, that same model car is suddenly at the forefront of your awareness. If that same car model happens to come into your peripheral vision, presto! You notice it. This experience has frequently happened to me, but recently manifested itself in a slightly more
Leadership may not be the first word that comes to mind when describing teachers. In fact some comprehensive lists of teacher descriptors, such as this one, include such predictable terms as prepared, enthusiastic, and supportive, but mention nothing specific about
A nonprofit is a business! Every nonprofit needs to run like a business in order to be successful. A nonprofit organization is just the flip of a for-profit business. Whereas a for-profit engages in a set of activities in order to make money, a nonprofit organization takes
Just because your organization may be a nonprofit doesn't mean it can't take advantage of the same strategies for-profit organizations use every day to grow their businesses quickly and predictably. In today's digital world, there are numerous opportunities to generate awareness for your cause, secure
You have a meeting scheduled with a potentially big donor and you want to know what level of funding should you ask from this philanthropist? Since fundraising is built on the emotional connection the donor has to your cause, knowing the ‘why’ of what gets your donors to give
As busy rabbis and educators, we are all sending and receiving thousands of emails a month. To that end, it's important to be aware of how you can get people to not just read your messages — but to respond to them as well! Over the past year, Boomerang researched what factors contribute to getting higher response 
