In Parshas Vayigash, Yosef HaTzadik reveals his true identity to his brothers and asks them to inform Yaakov Avinu that he is alive and to bring their father down to Mitzrayim. Sefer HaYashar (Parshas Vayigash) relates that as the brothers travelled home, they were afraid that suddenly reporting the albeit wonderful news of Yosef
We all know how powerful of a communication and management tool WhatsApp is for people around the globe – and in particular our Jewish world. In fact, if there is one social media platform that is used by all segments of our Jewish community it is…WhatsApp. To that end, it’s worth noting that there is... Read more »
A GOOD SUPER HERO All good stories need to revolve around a rebbe, a hero, a figure who everyone can relate to. This quickly helps people be drawn to your speech and your cause. To tell a compelling content marketing story, your potential donor or person that your organization serves must be the hero. And... Read more »
Our last post introduced readers to Lob, the helpful online site that streamlines the delivery of your mailings to donors and more for a reasonable fee! This post introduces you to another app that helps for the occasional or dare we say…”special mailing.” You know when you have someone who you really want to thank... Read more »
We all know how important print media is in the Jewish world. Let’s be honest. While print magazines are “dying” right and left in the tech-savvy world that we live in – Jews – and in particular – Shomer Shabbat ones, enjoy being the (printed) People of the Book. For years, we are a nation... Read more »
Chris Brogan is an American author, journalist, marketing consultant, and speaker about social media marketing. He recently wrote about his encounter on the evening before the annual Consumer Electronic Show (CES). He tells of a woman by the name of Peggy, who said to him that he could not attend the famous CES conference wearing... Read more »
When I was studying in yeshivah in the suburbs of Baltimore, each Friday afternoon we would leave the campus to take care of errands. The only way to travel was relying on the kindness of people who had cars to give us a lift. We stood at the gate of the yeshivah and drivers would stop and ask where we needed to go.
Abraham is now regarded as one of the most influential people in all of history. The world's three largest monotheistic religions – in fact possibly monotheism itself – found their beginnings with him. Over 3 billion people in the modern world cite
What if you could raise $50k in a two-minute phone call? There was a Bais Yaakov who was gearing up for a matching campaign three weeks away. The year before, one of their biggest donors (at $25K) had been a certain impossibly busy businessman. This year, they wanted him to serve as a matcher. They... Read more »
Why did G-d command Noach to build the Teiva? At first glance, this is certainly a trick question. The Chumash itself informs us of the obvious answer that the Teiva will save Noach, his immediately family, animals and birds from the