Where can I get a great Orthodox Jewish donor telemarketing list? Good telemarketing lists are hard to come by. For mailing lists, list owners usually don't give their list directly to the renter; they send the list to the mailing house, and the renting organization never gets their hands on their donor names (except those who respond). That won't work with phone lists;
In the first part of this post, we explored how if you are looking for new donors, a rented (or borrowed) mailing list might be a goldmine. We also discussed concepts such as: Compiled vs. Response Lists and how to evaluate if a list is right for your organization. When it comes to paying for a list, expect to pay in full up front
Looking for new donors? A rented (or borrowed) mailing list might be a goldmine. Then again, it might be an expensive dead end. Let's look a bit closer at what how the list rental business works, and how to choose a winner. Response lists are proprietary “house” lists, an
Was your last fundraising campaign a winner or loser? And how did it compare to the one before? When you test new mailing lists, how do you figure out which ones really paid off? For direct mail (and email) campaigns, the answers lie in the numbers.
Sometimes we can learn the principles of fundraising communication from the most unlikely places. Here's a perfect example: One hundred years ago, air travel was a bit more primitive. Planes were smaller
In today’s competitive fundraising climate, there’s more and more talk about “donor-centric” fundraising. Rightly so; far from just another buzzword, “donor-centricity” is a whole new take on
Aryeh Zev Narrow, a Spring Valley, NY communications consultant, helps non-profits create powerful marketing and fundraising messages. You can learn more about non-profit marketing and fundraising messages on Aryeh Zev’s blog: The Spark. The Talmud says, “if you try to grab too much, you end up grabbing nothing.” Fundraising can be a competitive business, and some... Read more »