Designing a rich educational curriculum and writing an engaging Dvar Torah are skills that many rabbis and educators have mastered. However, if your new lecture series does not feature a compelling title, chances are that no one's going to respond to the flyer, let alone read the email to learn more about the program. Here’s the good news: There’s no mysticism or magic behind catchy names.
When it coms to an annual dinner or a special event, more and more Jewish organizations have been advertising their occasion in the likes of Mishpacha Magaize or Ami Magazine. There are many reasons for this relatively new trend. Namely, donors like to see that their cause is one that is receiving global attention.
Young professionals (and especially young moms) are busy. Between work and family there isn’t so much time left. And so, events that allow you to connect with them need to be "worth it" for them to take the time out of their schedule, give up an early night, and get a babysitter! We have found that inspiring speakers, guest lectures, and special
Google Plus Hangouts on Air or HOA's, are online videos that are broadcast live in HD to a Google+ page, your organization’s YouTube channel and website at the same time. Best of all, HOA's are recorded and automatically saved on your YouTube channel so that your subscribers can watch without any additional effort on your part. You can also convert your HOA into a podcast by following the steps found here. (Read our earlier post about rabbis and podcasts here.)
Want to use Pinterest but aren't sure you have any content to post on the popular social media site known as: Pinterest? Don't worry. You too can tap into this powerful marketing tool to build trust and engage your students while increasing your nonprofit’s visibility! Not convinced that Pinterest is powerful? Consider this: Pinterest drives more traffic to BuzzFeed than Twitter!
Pesach ended the other night and the immediate, desperate reaction from Jews worldwide was Cookie Monster-esque. ”Chametz!” (Not sure if anyone also broke into the “C is for chametz” refrain, but it wouldn’t shock me if they did.) Lest the reader think that I am some cave-dwelling hermit that subsists on potato starch and macaroons all year ‘round, allow me to share that I also love a good slice of pizza, particularly
Many nonprofit organizations rely upon fundraising events to meet their annual budget. Much hard work and planning goes into launching a successful event in which young and old alike can come and support one of their favorite institutions or causes. With Purim right around the corner, many Jewish organizations have various fundraising events and activities that revolve around this joyous holiday.
Are you looking for more people to click, read, and open your messages that promote your programming and latest events? Have you taken our suggestion to write a blog and are looking for more traffic? Let's be honest: it's tough. Getting people to open your emails and read about your programs is difficult. (See here for how low the click rates are across various industries.)
From time to time, we publish blogposts that featured great programming brochures or ideas so that your shul or community kollel can be aware of wonderful events from around the globe. Last year, we wrote a blogpost entitled, Turn the Super Bowl Halftime Show into a Torah Halftime Show. We encourage you to read it once again as it highlights how your shul or school could use a game
Let's face it. Any rabbi or educator can tell you just how much work goes into trying to get people to attend his lecture, fundraiser, or community event. There can