A transformative lesson is going viral from the Start-Up Nation based on the announcement last week that one of Israel’s largest coffeehouse chains, Café Café, is offering a 25 percent discount to patrons at its 157 branches who say “please” and “thank you” when ordering a regular size cup of coffee. A cup of coffee will

Staff from Albert McMahon Elementary School in Mission, British Columbia, Canada sent a letter to its students’ parents, indicating the cancellation of events related to Mother’s and Father’s Day. The letter reads: As Mother’s Day and Father’s Day approach we have met as a Primary (Grade 1 and 2) team to
This article doesn’t give you information on how to create a marketing strategy or how to build a marketing campaign. You are not going to read the same thing here that you can read on hundreds or thousands of other articles. This article doesn’t cover things such as how to spread awareness or how to build credibility.
In last week’s New York Times column, “The Ethicist,” a wife is concerned about her husband’s pejorative speech at home and questioned if the litmus test about whether language was appropriate or not is if it can be repeated in a public forum outside the home. The resident ethicist responded, “The point is that social