Rabbi Michoel Green

The real answer is: It. Doesn’t. Matter. Soooo what matters? Length isn’t as important as you may think! What is important: Getting your point across in a clear and compelling way. So….know your students and your audience. If they appreciate messaging in Instagram stories…use that medium. If your students relate to you in your WhatsApp status... Read more »

Even in 2021 email is still king! People are inundated by tweets and tik-toks and don’t forget Instagram stories…but their email inbox grants your correspondence entry and provides your clientele with the opportunity to respond accordingly – join an event, make a donation, or simply stay in touch. It follows that email open rates are an email... Read more »

The QR Code Wave is Just Getting Started QR code menus had an official come-up during the pandemic, enabling touchless ordering, appointments at offices small and large, all utilizing QR codes. What is a QR Code? Quick Response (QR) codes are 2-dimensional barcodes. The codes can be read by mobile phone cameras with code-reading functionality, enabling touchless... Read more »

Are you mobile? Do you send a text by typing or using speech to text? Have you looked at your own website on a mobile device? Is the experience desirable? Remember: more people use their mobile device or their tablet to access your website than any desktop or laptop. Brevity is no longer a trend.... Read more »

Even in 2021, email is king. Don’t be afraid to launch your newsletter or new project simply because you think you don’t have a big enough list. It’s quite possible you’ve been missing out on connecting with people and now is the time to use email! Some people fear that their audience will shun them if... Read more »

Who doesn’t shop on Amazon today? I’m sure you do…and perhaps even your grandfather or grandmother gets items delivered to them via Amazon.com as well. It’s important to remind all that it’s super easy to get Amazon to donate money to your favorite non-profit. Go to Amazon Smile (smile.amazon.com) and designate your choice of... Read more »

Times in Eretz Yisrael are tough. People in Yerushalayim and Tel Aviv needed to run for cover from missiles. All of the Jewish world stands in unity with our brethren across Eretz Yisrael and are fervently praying and learning Torah in the merit of seeing peace return to the Land of Israel.

Pirkei Avos famously teaches that without kemach, sustenance, there cannot be Torah. We’re going to apply this Mishnah to Pesach by featuring a nytimes.com’s highlighted Seder menu combined with five insightful thinkers on Pesach who can transform your Seder into a launching pad for your Seder guests to learn Torah throughout the year. First, the... Read more »

It was in the first month of the second year on the first of the month that the Mishkan was erected. (Shemos 40:17) The concept of sacrificial offerings may conjure up images of ancient, primitive cultures. Yet, when we read the Torah, the timeless guide for life, we are struck with the predominant emphasis it... Read more »

The world has changed. You have changed. Your students have changed. In 2021 – the vaccine will roll out to millions around the world – and people will once again consider in-person learning, trips and more. Think about your delivery. People want to communicate in snack plates, not the meal. Communication is Different Now People... Read more »

Pages By: Rabbi Michoel Green

How Long Should Your Social Media Posts Be?

How Apple’s iOS 15 Will Affect Your Nonprofit Marketing

Why Every Nonprofit Must Know About QR Codes

Send a Text This Elul

You Don’t Need a Large Email List

Painless Charitable Giving in a Post-Pandemic World

Resources for: Israel Under Attack from Rockets

5 Fresh Seder Dishes & Insights for the Inquisitive Jewish Mind

Free Morasha Syllabus Shiur on the Temple & the Sacrifices for Parshas Pekudei

Communicate Now Like it’s 2022 Already!

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