The Public Relations Society of America defines public relations as, “a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” The word “publics” could be defined as a customer, potential student or community member. In short, it encompasses anyone who interacts with or is impacted by your nonprofit organization on any level. Being... Read more »
The Public Relations Society of America defines public relations as, “a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” The word “publics” could be defined as a customer, potential student or community member. In short, it encompasses anyone who interacts with or is impacted by your nonprofit organization on any level. Being... Read more » 
