Earlier this month, Experian Marketing Services released their 2013 Email Market Study. Their detailed report showed that despite living in a world in which all sorts of age demographics communicate via social media, it is email that continues to reign as one of the most profitable channels for marketers and a key touch point for further engagement. And so, before you invite someone to your Pesach seder or ask donors to partake
Many nonprofit organizations rely upon fundraising events to meet their annual budget. Much hard work and planning goes into launching a successful event in which young and old alike can come and support one of their favorite institutions or causes. With Purim right around the corner, many Jewish organizations have various fundraising events and activities that revolve around this joyous holiday.
As a rabbi or educator, you probably bookcases full of books and seforim. Each and every page is cherished for its content and many of them serve as a tool that helps you prepare for a class, give an inspiring drasha, or aid your students. However, nowadays, being a teacher or working in a nonprofit management position, requires tools that aren't found on just your bookshelf. Instead, you must know of and use an assortment of online tools.
As a rabbi, educator and communal leader, it's incredibly important to write and speak using proper grammar. Your emails and letters must be spelled correctly, use proper syntax, etc. After all, you don't want to convey a message to people that you and your organization are sloppy and aren't scrupulous about the small but important details in life.
When blogs were first introduced, many rabbis and educators in the Jewish world didn't run to embrace blogging. However, nowadays, there are a lot of Jewish personalities who have come to use their blog as a great vehicle on many fronts. If you still aren't convinced of this, check out our post entitled, 4 Compelling Reasons Why Every Rabbi and Educator Should Blog. And so, if you are a veteran to the
Are you looking for more people to click, read, and open your messages that promote your programming and latest events? Have you taken our suggestion to write a blog and are looking for more traffic? Let's be honest: it's tough. Getting people to open your emails and read about your programs is difficult. (See here for how low the click rates are across various industries.)