In today's commercialized world, branding – how others perceive your organization – is no longer reserved for businesses alone. It is vital that you brand your nonprofit as you would a business. Here are two good reasons why: Branding your nonprofit organization means developing a clear vision, mission statement, and strategy that
This is the first article in a series on writing. We will begin by outlining some general tips that should apply to every kind of writing. In future articles, b’ezras Hashem, we’ll build on these ideas and be more specific about how to write speeches, newsletters, fundraising letters, and divrei Torah for publication — which all require different techniques.
Today, mobile devices have become a way of life. The instant gratification of news, shopping, social media, navigation and much more has become a given, all with the convenience of the swipe of a screen. A recent Forbes article revealed that since 2014, the use of mobile apps surpasses that of mobile internet browsers at an astounding 86% (apps) to 14% (browsers).