In his letters, the Lubavitcher Rebbe advised his emissaries that the dissemination of Torah has to be approached like a business. And no serious business starts off without a business plan. Wait! Don’t browse away! I know what you are thinking. “Business plan? You mean like that 350-page
In the first part of this post, we explored how if you are looking for new donors, a rented (or borrowed) mailing list might be a goldmine. We also discussed concepts such as: Compiled vs. Response Lists and how to evaluate if a list is right for your organization. When it comes to paying for a list, expect to pay in full up front
Looking for new donors? A rented (or borrowed) mailing list might be a goldmine. Then again, it might be an expensive dead end. Let's look a bit closer at what how the list rental business works, and how to choose a winner. Response lists are proprietary “house” lists, an
To date, there are a select number of Orthodox rabbis and educators that offer podcasts on iTunes. The only Orthodox organization that has a really strong presence on iTunes is the Orthodox Union. Guess what? You and your organization can also offer any of your recorded shiurim and classes as a podcast on
The Mayberg Family Charitable Foundation recently announced the second year of the Jewish Education Innovation Challenge (JEIC), a grant initiative designed to stimulate and reward innovation in Jewish middle and high school education in North America. The JEIC supplies the opportunity for
