Everyone on your team, from the rabbinic fellows, office manager, and executive director—all appreciate and realize that it's important to have printed flyers, newsletters, shul bulletins, and source-sheets. Still, when it comes to printing the above items
In our last post, we analyzed Moshe’s initial response to Hashem’s directive. He has been told to descend immediately from the mountain as “his” people had grievously sinned. Following a brief prayer designed to avert immediate disaster, Moshe
Nowadays, everyone talks about trying to reach his or her congregants, donors, and students on Facebook, Twitter, or Instagram. Still, we all know that when it comes to communicating with shul members or trusted donors, it's email marketing
In our first post, we set the stage for our discussion on leadership by introducing Shemos 32, which details Moshe Rabbeinu’s (Moses’) response to the creation and service of the eigel hazahav (golden calf), as a paradigm for crisis management. The chapter opens
Was your last fundraising campaign a winner or loser? And how did it compare to the one before? When you test new mailing lists, how do you figure out which ones really paid off? For direct mail (and email) campaigns, the answers lie in the numbers.
The way nonprofit organizations are composing and circulating periodical information is altering dramatically, and those associations that are still caught up in applying old layouts and designs when publishing their fundraising requests and bulletins
For most of us in the world of education, Elul represents a time of renewal. We return to work refreshed and recharged, ready to begin a new period of engagement and inspiration.
Last week, NLE Resources posted the first half of a post (see here) from Avraham Lewis. We thank him for sharing with us his fundraising insights, and present the second and final part here: What is the next step I need to take? Then, once you have clarified what you need to do for this donor, list... Read more »