There's a common dislike of writing thank-you notes. It's not at the top of our to-do lists. But getting it right can be the difference between a one-off gift and a lifelong giver. As an example of this, when the leader of an organization I was mentoring used the concept I'm about to
Did you ever wonder when a poor person asks you for tzedaka in shul, you give a small donation. And when the poor come to your home, you give then multiple times more than in shul? What's the difference?
It's about two weeks until Rosh Hashanah. How do you make your professional efforts in the year ahead make even more of an impact? Having this clarity and the plan to get there, will kick start you into 5779 with a new resolve, focus and drive.
This week, we're going to learn Princeton University’s formula for success, which you can use to nurture your alumni to become lifelong donors. “Princeton is the best fundraising university in the world. How do we know? Because Princeton gets gifts to their annual fund from 63% of
We’ve all sent a really important email and received no response. It always amazes me how the yetzer hara comes up with great reasons or stories to explain why this person hasn't responded! The more important the email is, the more we actually believe the story we tell ourselves, why we received no response. None of
Here's one way to attract new major donors to your project. I call it “gold mining.” Where you've struck gold (major donors) once before, can often be a great place to look for more gold. There is a simple way to do this. Look at your present and past major donors, who are significant contributors to your organization.
Recently I did a mini experiment, donating to twelve online mosdos ‘Charidy’ campaigns. I wanted to see how they thanked a first time donor to their organization. The results were not so encouraging. Aside from the auto-generated ‘Thank You’ email by the platform, I received only three ‘Thank You’
Stories have the ability to connect people to your project and organization in a way that facts and statistics never can. A great story is a doorway to almost experience the magic of what you do. Through the narrative of each story, your donors will resonate more with you and your cause. One thing
There’s a basic problem that exists when soliciting donations for your cause. You’re under pressure to raise funds. Who isn’t focused on the good of their cause or your monthly needs? It's discussed in Michtav M’Eliyahu..Asking for a donation, even when our intentions are for the good of our project, can be an act of taking. The self-focus we sometimes have, because of necessity, can
Here's the next Fundraising on Fire podcast in the series, sharing clear and simple strategies to increase your fundraising success. In this three-minute podcast we will share three ways to deepen your donors’ support by powerfully effective thanking techniques that will make you and your organization stand out and