We all know how powerful of a communication and management tool WhatsApp is for people around the globe – and in particular our Jewish world. In fact, if there is one social media platform that is used by all segments of our Jewish community it is…WhatsApp. To that end, it’s worth noting that there is... Read more »

A GOOD SUPER HERO All good stories need to revolve around a rebbe, a hero, a figure who everyone can relate to. This quickly helps people be drawn to your speech and your cause. To tell a compelling content marketing story, your potential donor or person that your organization serves must be the hero. And... Read more »

Our last post introduced readers to Lob, the helpful online site that streamlines the delivery of your mailings to donors and more for a reasonable fee! This post introduces you to another app that helps for the occasional or dare we say…”special mailing.” You know when you have someone who you really want to thank... Read more »

We all know how important print media is in the Jewish world. Let’s be honest. While print magazines are “dying” right and left in the tech-savvy world that we live in – Jews – and in particular – Shomer Shabbat ones, enjoy being the (printed) People of the Book.  For years, we are a nation... Read more »

Chris Brogan is an American author, journalist, marketing consultant, and speaker about social media marketing. He recently wrote about his encounter on the evening before the annual Consumer Electronic Show (CES). He tells of a woman by the name of Peggy, who said to him that he could not attend the famous CES conference wearing... Read more »

Nonprofits have a complex structure, so their marketing plan must be detailed, data-driven, and goal-oriented. Moreover, considering limited budgets, nonprofit marketers have no choice but to use every opportunity to gain new supporters and attract donations. So if you want to know what marketing tips for nonprofit marketing to consider in 2022, read this article.... Read more »

This page is also available in: French, Spanish