So you just received a meaningful donation from a donor. What should you give the donor that makes him feel valued so he wants to give again and again? If we want to build long-term relationships with our bigger donors to ensure their continued giving, we have to get this right, all the time. I tell the
Gone are days when the only goal of web design was to gain visitors’ trust. Today, you need to make the website as comfortable and clear as possible. Trends are very fickle, but it doesn’t mean you can ignore them. Here are seven new tendencies that will be in the spotlight in 2016. Websites standardization
I originally planned for my second article on “How to Write” to be on, well…how to write, but I feel that I need to dedicate another preliminary article to one of the most important things you can do before you start officially writing: Prepare.
In today's commercialized world, branding – how others perceive your organization – is no longer reserved for businesses alone. It is vital that you brand your nonprofit as you would a business. Here are two good reasons why: Branding your nonprofit organization means developing a clear vision, mission statement, and strategy that
“He who wishes to secure the good of others has already secured his own.” Confucius A few years back, I had made the decision to shift careers from school leadership to that of executive coach and consultant. To that end, I enrolled in a doctoral program studying human and organizational psychology. In my first course,... Read more »
This is the first article in a series on writing. We will begin by outlining some general tips that should apply to every kind of writing. In future articles, b’ezras Hashem, we’ll build on these ideas and be more specific about how to write speeches, newsletters, fundraising letters, and divrei Torah for publication — which all require different techniques.
You see interviews on your local newscast, on documentaries, instructional videos, morning talk shows, reality shows, even on YouTube. Interviews are shot every day and there are countless styles and looks. There are interviews that look beautiful, average, communal leadr there are times that you will be called upon
It happens to EVERYONE...The outcome of the fundraising meeting was not exactly as we wanted it to be. We often can forget to apply the basics of successful fundraising that move people to give their support. Therefore, EACH and EVERY time you ask for support, as fundraising guru Jeff Brooks creatively puts it, make certain your request is ‘S.U.R.E,’
(As a leader) you must know what you want to achieve, be certain of your aims, and have these goals constantly in mind... You must educate your (people)… And since the world never stops for a moment… you must constantly reassess chosen policies towards the achievement of your aims. David Ben-Gurion, first Prime Minister of Israel
Something that many businesses and nonprofits struggle with is determining when they should make their first hire.Let’s be honest. You had a great idea for a new Jewish nonprofit. Thankfully, people have responded positively and you are overwhelmed by the response you are getting to your programs and events. Inasmuch as your classes are a... Read more »